In September, Force21, in collaboration with its partner Zaisan, launched a unique go-to-market campaign for Canada's EOS Network Foundation. The...
Insights tagged with:
go-to market
I get new clients through my partners.
It sounds so easy. "I ensure my products can be promoted by companies with the customer anyway. So I give away a little margin, and as a matter of...
The value of and for a partner
IT outsourcing: is it the standard? Many companies have taken their IT environment out of the equation in recent years. In many such situations, the...
The pitfalls of partnering
In the IT market, partnering is one of the essential go-to-market strategies. The major vendors run on this, but data centers, IT resellers,...
Where is your new customer?
As an IT company, you don't really care where your new customer is or what he does. Every organisation needs IT systems, so potentially every...
Selling your value to new customers
In a previous article, I gave some background on how we see IT companies often conduct their commerce. The emphasis here is very much on knowledge,...
Tech companies & commerce
As Force21, that is our playing field. We help IT companies with their commerce. Whether it is new technology, or the "older" technology companies,...
Ajax 1 and the Cloud
Basically, of course, these two quantities have nothing to do with each other. The soccer club itself will probably fill its IT with Cloud services,...