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Force21 - Strategy
Strategy & Positionering

Develop your strategy to the latest market developments and your core values. Setting out a strategy means growing according to your own plan. Start by defining your DNA, Ambitions, Identity, Positioning and Goals.

Learn more on growth strategies

Force21 - Portfolio Innovation
Portfolio Innovation

Turn strategy and market demands into value-based solutions. Get the building block of your Product Innovation Roadmap; Value Propositions, Solutions Packaging, Pricing strategy, Up- & cross-sell tactics, Innovation Roadmap.

Learn more on portfolio innovation

Force21 - Marketing
Marketing Development

Lead generation by addressing your target market via a content-driven, neuromarketing strategy. Set your Go-to-Market, Target Customer Groups, Create Relevant Content, start Growth Hacking, Market Automation.

Learn more on marketing development

Force21 Sales Improvement
Sales Improvement

Start guiding and improving sales into lead conversion while selling value instead of the features. Organise Prospect Journeys, use Social Selling and Neuro Sales. select Sales tooling and start sharing content that sells.

Learn more on converting sales tactics

Your commercial results will improve!  The constant flow of multi-channel lead generation, higher-margin solutions portfolios with a more added value per customer, and of course, increased sales conversion. We deliver improvement programs with an integrated view on Marketing, Sales and Portfolio Innovation.


We deliver services and solutions varying from inspiration workshops, to the set-up and execution of complete commercial improvement programs. From our standard solutions building blocks, we can derive a specific improvement program for your situation.

Force21 - Awareness&Insights
Awareness & Insights

Sharing insights into the latest technological and commercial developments, We create awareness of your situation and your opportunities. Hands-on suggestions for Marketing, Portfolio innovation and Sales.

Force21 - Analyse&Advice
Analyse & Advise

We execute an in-depth analysis of your commercial situation and advise improvements. We also share the expected impact on your results, for – Short term – Mid term – Long term

Force21 - Commercial Programs
Commercial Programs

We execute commercial programs for our customers. We run a complete commercial program or marketing campaigns, sales execution or portfolio development packaged to your situation

The activities we execute and provide during these programs and projects are amongst others:

Inspiration Workshops
Consultancy & Advise
Projects & Implementations
Training & Coaching
Execution & Interim