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Building a crisis Value Proposition – part I

In times of economic crisis, companies struggle with their sales and marketing, even cut costs in that field. In a...

Call Baby, Call

It sounds so simple: you, as a Sales Representative, must make contact to get to new customers. Normally you can...

The virtual way of doing business as a sales

Who would have guessed that within a period of weeks we are all sitting at home. We are wondering what...

The Corona wake-up call: take the next step in digitization and automation

Slowly we are coming to a standstill of the economy, at least, most of the economy that is. The most impacted industries...

Commercial Continuity in time of crisis

We are in crisis. No doubt about that. In the 30+ working years, I have never seen such a standstill...

What lead may come?

As business owner, commercial executive or manager, one of your main drives and ambition is to grow business. It is...